Pillow Science, Brochure, Design, Motiv8

Pillow Science is a new concept introduced by Dick Wicks Magnetic Pain Relief Products; a network of specialist pillow stores that offer consumers a wide range of quality therapeutic pillow brands, supported by medical guidance from trained staff.

The brief for this project called for a multi-functional brochure that ensured consumers were able to make an informed decision on their choice of product whist also explaining the science of each product and its individual benefits. The brochure was dived into sections that dealt with each pillow type.

Icons were used to identify each section, based on pillow materials and attributes, and subtle colours were used to create mood and define sections.